Announcement of Price Increase
Earlier this summer, we made an announcement that our prices would be increasing, which is now effective for all professional and home enthusiast products. As part of this transition, new discounting and shipping benefits for our customers have also been activated.
The price increases on our products come with a mix of gratitude and transparency. It was a tough decision to make but one that was long overdue. What you may not know is that Wyeast’s liquid yeast and culture pricing has remained the same for over a decade. Yes, you read that correctly. During that time we were able to maintain a very low cost for our pioneering, premium liquid yeast.
However, the craft fermentation and homebrewing landscape has seen many changes, challenges, and economic impacts in recent years that resulted in Wyeast covering much of our raw ingredient and manufacturing costs on behalf of our customers.
Considerations behind the price increase:
- Advances in Product Integrity: From upgraded cell density, viability, and vitality analysis to S. cerevisiae var. diastaticus and complete brewhouse contaminant screening, to offering one of the only liquid yeast product guarantees in the industry (and the longest home enthusiast warranty), we are driven to advance the industry standard so that your products can set the industry expectation.
- Technical Expertise: We have expanded our team of professional brewers and microbiologists with experience at all scales of commercial operations to assist clients and retailers full-time with technical questions, yeast management, product selection, and more.
- Facility Renovations: Modernized infrastructure around our core processes has improved propagation quality and consistency, from raw ingredients to the final product, in new state-of-the-art manufacturing spaces.
- Website Renovation: A thorough website rebuild in 2022 now provides easy access to customer accounts, order history, express order submissions, and more. Resources for finding the right product, technical yeast and fermentation information, how-to pages, and current research are refreshed and relevant for today’s professional and homebrewing techniques, and supported by Wyeast’s four decades of experience and expertise.
- Economic Impacts: Wyeast stood firm against the challenges of the pandemic and economic changes to remain a constant to our customers in an evolving economy, but now is the time for us to make adjustments to our business for a long-lasting future.
- Employees and our Community: One of the most humbling aspects at Wyeast is the passion our employees bring to produce the best yeast available. Supporting our employees and local community remains at the core of our decisions.
What you have come to know and expect since 1986:
- Authentic, pure, and reliable brewing strains produced on premium American-grown malt
- Our one-of-a-kind Activator SystemTM for homebrewing that proofs your yeast and shortens lag time
- Always fresh products thanks to our short in-house shelf life based on yeast age, not the packaging date
- Guaranteed integrity for every product, with QA/QC and specification verification on every batch prior to shipping
- Heirloom, non-genetically engineered and certified Kosher strains produced at our licensed food manufacturing facility in Hood River, Oregon
- Customer service and technical expertise to assist with every product question, technical question, and fermentation endeavor.
If you have an account with Wyeast, login to your dashboard to view the new price sheet. Haven’t signed in before? Use your Wyeast Account ID and follow the password reset instructions or contact us to request a copy.
Thank you for your understanding, cooperation, and continued support of our family business.
Sincerely,
The Wyeast family & team